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Run effective campaigns and pave your way in advertising.
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A whole suite
of research capabilities
Digitalive
Digital Asset TestingMeasure the performance of your digital assets on a core sample of your preferred target group and earn invaluable feedback from your potential customers.
Pack3D
Packaging TestingFind out if customers notice your product before it hits the shelves. Measure your packaging’s effect on sales by studying its visual appeal, uniqueness, purchase intent, and more.
POS3D
3D POS TestingOur proprietary 3D Point-of-Sale asset review system provides an in-depth report on the effectiveness—and potential areas for improvement—of your in-store advertising materials.
I. C. C.
Idea. Concept. Claim.See how well your creative ideas resonate with your audience and learn how to improve your campaign to increase engagement rates.

Revamp your online presence
UX Audit
Discover how to optimize your website to inspire visitors to take desired actions. Request an in-depth UX website audit and gain actionable insights to increase your site’s effectiveness.
Learn moreAccessibility Audit
Let us pinpoint and provide solutions to any issues hindering users from interacting with your website. Make your digital space a friendly place to be.
Learn moreMultiple options. Multiple benefits.
Don’t expose your potential customers to unattractive content – test the waters first and make sure your assets resonate with your audience. Team up with Pave and obtain immediate insight into the effectiveness of your advertising materials.

Eliminate ineffective campaigns one asset at a time
Gain the ability to accurately predict your target audience’s behavior and engagement, better calculate the ROI of your advertising campaigns, and receive a comprehensive outline of asset optimization opportunities to help secure your campaign objectives, improve marketing communication, and increase customer satisfaction rates.
Scientific study methods
Tweak your campaign assets to perfection with our numerous advanced study methods. Explore our capabilities and request your study today.
A/B Testing
A/B testing helps determine which variation of an asset can increase traffic and engagement, improve conversion rates, lower bounce rates, and more.
Learn moree-motion
Emotion analytics helps assess the emotional impact of your campaign or individual assets, uncovering the subconscious responses of a given audience to your advertising materials.
Learn moreEyeTrack
EyeTrack utilizes webcam eye-tracking to determine the viewer’s point of focus, providing insight into how your audience interacts with your digital assets.
Learn moreEyeTrackAI
A cost-effective alternative to the EyeTrack method, EyeTrackAI is an AI-powered, predictive eye-tracking tool that simulates human behavior for results that are as close as possible to real tracking.
Learn moreMultiVerse
MultiVerse is a multivariate testing method that involves many variables, such as different design and content combinations, to find the one that provides the greatest value.
Learn moreLet’s pave your way to success with research!
Start today and let us help skyrocket your marketing ROI with research.