Leverage packaging testing to increase sales

Gain invaluable feedback on your product packaging with Pack3D – an asset testing system that helps measure if your design stands out before it hits the shelves.

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A new definition of versatility

Customized Pack3D testing will help you understand what design and attributes influence customers to grab your product. Thanks to a detailed report on the performance of your packaging, you will gain the necessary insights to help ensure your product makes a great impression on in-store shoppers.

Thorough study methods

Each Pave study can be customized with a broad selection of research methods to obtain the most reliable insights into the conscious and subconscious responses of your target group to displayed assets.

Detailed & accurate results

Gain access to precise, data-driven reports on your product packaging’s performance, clarity, visual appeal, discernibility, credibility, and more.

Quick & easy-to-use

Send a research request in just a few minutes! Our intuitive submission form will guide you through the entire process, providing a wealth of options to customize your inquiry.

Global research capabilities

Experience the next level of versatility and test all your designs across multiple markets around the world simultaneously.

Asset optimization opportunities

Our dedicated team of analysts will provide you with expert recommendations on how to improve your assets and achieve your strategic goals.

Meticulous report analysis

A convenient and detailed study summary available on your dashboard will help you easily present the results to your team.

Customer intelligence

Get access to your target group’s invaluable observations and feedback on the quality of your assets.

Smarter decisions

The Pack3D study can help you reliably predict customer behavior, allowing you to better measure the ROI of your campaign assets and make data-informed business decisions.

Stay on top of your competition

Well-designed packaging reviews can help brands optimize their designs to have a greater impact on shopper perception, interest, and purchase intent. Our unique Pack3D study provides you with crucial information on not only the quality and performance of your packaging, but also helps you better understand your potential clients through their invaluable feedback.

Request a Pack3D study right now!

Dedicated to your success from day one

We realize how daunting it can feel going through hundreds of pages of raw data, reports, analyses, graphs, and charts. Pave asset reviews are always accompanied by straightforward summaries and clear descriptions, enabling you to take full advantage of our studies and research methods.

Once you receive a report, you can also schedule a meeting with one of our analysts to discuss the findings and establish further steps.

If you have any questions, feel free to contact us!

Reach your on-shelf potential in just four easy steps

Thanks to our straightforward study request form and asset review process, testing your product packaging has never been easier! Follow these simple steps and get valuable insights right away.

Fill out the questionnaire and provide all necessary information, such as your strategic goal, target market and audience, preferred review method(s), and more.

Choose the packaging designs you would like to review using our Pack3D system and upload them as digital files.

Choose your preferred store backdrop and shelf design from our collection of ready-made templates.

Detailed results of the Pack3D study will be available on your dashboard, including strategic recommendations and potential areas of improvement.

Scientific study methods

To guarantee even more accurate and reliable results, the Pack3D study can be supported by several asset review methods.

A/B Testing

A/B testing helps determine which variation of an asset can increase traffic and engagement, improve conversion rates, lower bounce rates, and more.

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e-motion

Emotion analytics helps assess the emotional impact of your campaign or individual assets, uncovering the subconscious responses of a given audience to your advertising materials.

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EyeTrack

EyeTrack utilizes webcam eye-tracking to determine the viewer’s point of focus, providing insight into how your audience interacts with your assets.

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EyeTrackAI

A cost-effective alternative to the EyeTrack method, EyeTrackAI is an AI-powered, predictive eye-tracking tool that simulates human behavior for results that are as close as possible to real tracking.

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MultiVerse

MultiVerse is a multivariate testing method that involves many variables, such as different design and content combinations, to find the one that provides the greatest value.

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QViews

QViews is our proprietary method of conducting qualitative interviews with a core sample of your target group that lays the groundwork for any marketing research.

Frequently Asked Questions

Find out how to kickstart your Pave experience and learn more about our platform. If you didn’t find an answer to your question, feel free to reach out to us!

Pave is an innovative, semi-automated research platform for precise and quick asset performance testing on a global scale, providing invaluable data on the quality of your advertising materials to help you make better business decisions. Find out more here.

At Pave, we specialize in reviewing just about any digital and offline asset. From testing landing pages and e-commerce content to reviewing POS materials and physical packaging, the breadth of options will help you optimize any marketing asset and maximize your advertising potential. Request a study now and see all options!

If you’re an existing user, log in and click “order a study” – you will be automatically redirected to the study submission form. If it is your first time using Pave, please verify your contact information first to receive a magic link to log in and access the study submission form. Click here to create an account and start reviewing!

If you’re an existing user, click the log-in button and confirm your e-mail address. Then, you will receive a magic link to access your dashboard.

If you’re a new user, please verify your contact information by creating an account. Once your information is confirmed, you will receive a magic link to access the dashboard. Click here to sign up!